Right now you’re probably enjoying a pumpkin spice latte, football, and the transition between summer and fall. You’re probably also getting ready to brace yourself for the rapidly approaching holiday season. Between all of the shopping and social functions you’ve got lined up, you somehow have to get your holiday marketing campaign in order – which means that you’re one busy individual. To help make the holidays run a little smoother for you, follow these PPC best practices. 1. Take a Look Back at Last Year Before you get overwhelmed with your upcoming PPC holiday campaign, take a look back […]
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